Published 2026-11-07 · 9 min read
Start from operators
Who will change content next month? Who will deploy? Who holds the customer data? Those answers eliminate more options than a trend list. A marketing site that must be edited daily may belong on WordPress. A product with custom roles may belong in Next.js and a proper database.
Constraints that matter
Hosting (this studio deploys client and studio sites on Vercel when that matches the stack), payment providers, WhatsApp or email channels, and whether you need an app store presence. See Next.js for business sites and custom vs packaged software.
Takeaways
Write the operating constraints first. Pick the smallest stack that can honour them. Avoid collecting frameworks as a résumé. Our process is how we make that choice with you.